| Website Marketing For Retailers |
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Why do you need it?Your webstats will tell you important details like how many visitors your website had, how long they spent on a page and when they left. What it doesn't tell you is why they left your website without making a purchase. Your marketing department might have one view of the problem, your IT and sales team another. What you need is objective data sourced from people within your target market. SpySee's mystery shoppers access your website from their homes which not only provides you with feedback on preferences, but also helps you to uncover problems related to the systems used by your target market which may impact on their shopping experience. The major benefit of using SpySee's mystery shoppers is that it provides you with feedback based on real life situations.Who should use this?Using mystery shoppers for usability testing is great for working out why certain products aren't selling, especially when all other research indicates that they should. It's also useful for businesses that want feedback about a test site before going live. Our online mystery shoppers can provide feedback on how they shop for certain products online and how a client's site compares to its competitors. Online mystery shopping is a great management tool for informing major decisions.What does it entail?SpySee's online mystery shoppers can answer questions relevant to:
How do we do it?SpySee mystery shoppers come from all walks of life. Our extensive database covers the requirements of our customers whether they would like feedback from shoppers who represent their current customers or who represent a target market they would like to move into. Shoppers can be educated in the background of the project or they can be given minimal instructions as required.How much does it cost?SpySee packages are tailored to meet the needs of our clients. We take into account your budget and the sections of this package that will provide you with the information you need. We then tailor a package specifically to suit your business. Our programs are used by both large businesses and start-up companies, so why not contact SpySee for an obligation free quote. |
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